Inside the McDonald Sanders 75th Anniversary Campaign

For 75 years, McDonald Sanders has been part of the Fort Worth community — built on relationships, trust, and a commitment to serving clients across generations.

As part of the firm’s anniversary campaign this year, I’ve had the opportunity to help capture and share stories from attorneys whose experiences reflect the culture and values that continue to shape the firm today.

This ongoing series combines short-form video interviews, historical storytelling, and branded content celebrating both the legacy and future of McDonald Sanders.

Featured Videos

Before jumping into design, we mapped out the flow of the site, focusing on storytelling, credibility, and a clear path to purchasing the book. The goal was to guide visitors naturally from learning about Charlie’s journey to engaging with the story themselves.

More to Come